Agricultural Core vs. Theme parks

As stated previously in this blog, Carlsbad has a modest agricultural center. The greater San Diego area does have a notable agriculture industry. However, one industry that is big in the San Diego area is theme parks. Sea World and the San Diego Zoo are the top attractions. A relative newcomer is Legoland which is located in Carlsbad. It is one of four Legoland parks with the other three located in Europe; England, Germany and Denmark. The US Legoland opened in 1999 and is geared toward younger kids. The average attendance is estimated at 1.4 million each year. It has stiff competition in this industry with the aforementioned parks a few minutes south and Disneyland, Universal Studios and Six Flags Magic Mountain to the north. It does fit a niche with its focus on smaller children with scaled down rides and exhibits.



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